Attract Serious Home Buyers

It goes without saying that you and your real estate agent want to attract serious home buyers, but your marketing may instead be attracting Lookie-Loos. Serious buyers want to find a home. They have criteria, a price, and a moving date. They’re usually represented by a REALTOR®. They’ve eliminated homes on the Internet and have your home on the short list. They’ve been pre-qualified by a lender, and are ready to make an offer on the right...

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